Anyone who actually still doubts that the digital revolution is bringing profound changes to the book publishing, marketing and communications industries not only has their head buried deeply in the sand (or possibly elsewhere), but hasn't kept up with all the news that's flooding in about this.
For instance, take a look at the skyrocketing number of Apple book applications--280 percent increase in the past 12 weeks? That's almost triple in the past three months (yes, my math is bad, but I can figure out that much).
Further, Canadian company Indigo Books & Music Inc. has developed "a new digital destination" called Shortcovers. According to Indigo's press release, "Shortcovers allows users to find their next great read, sample and purchase for immediate download. The service will provide instant access to the newest books, hottest authors and most popular articles and blogs. Not just for avid readers, Shortcovers is for consumers who want the convenience of accessing and reading their favorite content, anytime, anywhere, on the mobile devices they already own." Hmm . . . sounds like it tries to put all those devices out there on a level playing field (I guess).
Meanwhile, Twitter continues to take the world by storm. Tech guru David Pogue is even writing a book about it. And, never mind ghostblogging--how about ghost-tweeting for a living? (Thanks Allison Boyer for this.)
And just when I thought I'd heard it all, I saw this item about tweeting one's thoughts (via Coolest Gadgets). God help us, I thought, I knew this was coming. Maybe tweeting our thoughts isn't such a hot idea. Some things are better left unsaid (and untweeted). This is a bit too much information sharing for me.
Then I saw that mental Twittering could actually serve a medical purpose. Now that's really cool.
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